Jay-Z Confirmed for 2027 Super Bowl Halftime Show at SoFi Stadium
The rapper will headline the February 14 performance, with Beyoncé, Rihanna, Eminem, and his daughter among likely guests.
By Giulia Marshall ·
Fans of the Super Bowl halftime show will see Jay-Z on stage at SoFi Stadium on February 14, 2027. The rapper and his entertainment company, Roc Nation, are the official partners with the NFL for the production. Roc Nation has produced the halftime event every year since 2019. This year, Jay-Z selected himself as the main headliner rather than booking another artist.
The specific identity of the halftime guests remains undecided. However, industry watchers point to four individuals with strong professional or personal ties to Jay-Z. Beyoncé is a primary candidate given their marriage since 2018 and their shared catalog of hits. The couple has performed together at major events, including Beyoncé’s 2016 halftime show and her Christmas Day 2024 performance in Houston.
Rihanna is another strong possibility. Jay-Z discovered her in 2005 while serving as CEO of Def Jam Records. She later signed with Roc Nation in 2010. The two have recorded multiple tracks, such as "Umbrella" and "Run This Town." Rihanna recently joined Jay-Z on stage at Yankee Stadium during his current tour. She headlined the 2023 Super Bowl halftime show, where she announced her pregnancy to the audience.
Eminem has a history of collaborating with Jay-Z, most notably on the 2001 track "Renegade" from the album The Blueprint. He appeared as a special guest on Jay-Z’s current tour. Eminem also performed at the 2022 Super Bowl halftime show as part of a hip-hop lineup. His recent on-stage reunion with Jay-Z makes him a logical choice for the 2027 event.
Blu Ivy Carter, the eldest child of Jay-Z and Beyoncé, is the fourth name on the list of potential guests. She has already performed as a dancer during her mother’s 2024 NFL halftime show in Houston and joined the Cowboy Carter tour in the same role. She is a frequent attendee of NFL games with her father. Her inclusion would extend the family presence on the field to a younger generation.
The NFL has not yet announced the full guest list. The identity of the two teams playing the Super Bowl will also be determined by the end of January 2027. Until then, the composition of the stage remains a matter of speculation based on past collaborations and recent tour appearances.
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